How to create your first product

The product is the heart of your store: it's what your customers buy. Add one in 3 minutes — name, price, quantity, photo — and publish it. No technical skills required.

3 minutes Beginner

Before you start

Your store is created.
You have created at least one category (if not, start with the guide “Create your first category”).
You are logged in to your admin area.

Have a nice photo of your product ready: it's what makes people want to buy.

What you'll learn

Open the product creation form.
Fill in the essentials: name, category, price, quantity.
Add a photo and publish your product.

Step by step

Step 1 — Open “New product”

In the left-hand menu, open Catalog then My products, and click “+ Add a new product”. (You can also click New product directly in the menu.)

Why? Your product list is where you create, edit and publish your products.

Product management screen with the Add a new product button highlighted in blue, marker 1 — ① The “Add a new product” button, top right.

Tip. No rush: a product can be edited as many times as you like. Start simple, refine later.

Step 2 — Fill in the essentials

On the Details step, fill in the 4 must-have fields:

Product name (marker ②) — clear and specific. Example: Vanilla cupcakes.
Category (marker ③) — pick an existing category. The first one selected becomes the main category.
Price (marker ④) — the selling price, in your store's currency.
Quantity (marker ⑤) — the stock available for sale.

Also add a description: a few sentences that entice and reassure.

Why? These details build the product page the customer sees: what they buy, at what price, and in what quantity.

Product form: Name (marker 2), Category (marker 3), Price (marker 4), Quantity (marker 5) — ②③④⑤ The 4 essential fields: name, category, price, quantity.

Tip. Write a short, concrete description: who it's for, what it includes, why it's unique.

Heads up. Name, category, price and quantity are required. Without a quantity (above 0), the product can't be purchased.

Step 3 — Add one or more photos

Move to the Image(s) step and upload at least one photo of your product. The first image becomes the main photo.

Why? Online, people don't buy what they can't see. A great photo is your best salesperson.

Tip. Use a sharp, well-lit photo on a neutral background. Several angles reassure the buyer.

Step 4 — Publish your product

Finish on the Preview & publish step. Check the preview, then turn on publishing. Your product is now visible in your store.

Why? Until a product is published, it stays a draft, invisible to your customers.

Expected result

Your product appears in the My products list (marker ⑥), with its photo, category and price. The Publish toggle is on. You can edit, preview or delete it anytime.

Products list: the created product appears with its photo, category, price and actions, marker 6 — ⑥ Your product appears in the list, published and ready to sell.

Expert tips

Nail the first photo. It's what shows in listings and drives the click.
Price it right, not by magic. Look at your costs and the competition before setting the price.
Describe benefits, not just features. “Soft and preservative-free” beats “120 g”.
Keep stock up to date. A realistic quantity avoids selling what you no longer have.

Common mistakes

Mistake	Why it's a problem	The fix
No photo (or a blurry one)	The product inspires little trust and sells poorly.	Add at least one sharp, well-lit photo.
Quantity left at 0	The product shows but can't be purchased.	Enter the stock actually available.
Forgetting to publish	The product stays an invisible draft.	Finish the “Preview & publish” step and turn it on.
No category selected	The product is “uncategorized” and hard to find.	Pick a category on the Details step.

Frequently asked questions

Do I have to fill everything in one go?

No. Information is saved at each step. You can create a draft, come back later, then publish when everything's ready.

How many photos can I add?

Several. The first is the main photo; the rest appear in the product page gallery. Show the product from different angles.

Can I sell a product without limited stock?

Simply enter a high quantity if your stock is large. Remember to adjust it as sales come in to stay realistic.

How do I offer sizes or colors?

Use Variants (step 3 of the form). See the guide “Create product options”.

My product doesn't appear in the store — why?

Check that it is published (toggle on), has a quantity above 0 and a visible category.

Can I change the price after publishing?

Yes, anytime. Click Edit from the list, change the price, then save. The store updates immediately.

Go further

Create product options Create a category